https://gejournal.net/index.php/APJMMR <p><strong>The aim of journal is to publish quality research articles in the fields of marketing and allied areas of management. It welcomes papers from both academicians and practitioners on conceptual paradigms, academic research, theories, business models, as well as organizational practices in marketing and management research. The goal of journal is to constitute a qualified and continual platform for sharing studies of academicians, researchers and practitioners. The journal welcomes manuscript submissions from scholars everywhere.</strong></p> <p><strong>ISSN: 2319-2836 </strong></p> <p><strong>Impact Factor: 7.603</strong></p> <div class="inr_header"> <h1>JOURNAL INDEXING</h1> </div> <div class="inr_con_cont"> <ul class="jr_ind_li"> <li>WZB-Wissenschatszentrum Berin Fur Sozialforschung</li> <li>Open J-Gate, INDIA</li> <li>ISSN: https://portal.issn.org/resource/ISSN/2319-2836</li> <li>Electronic Journals Library-University Library of Regensburg</li> <li>Zeitschriftendatenbank-ZDB:German Journal Databank</li> <li>Global Impact Factor: http://globalimpactfactor.com/asia-pacific-journal-of-marketing-management-review/</li> <li>SJIF Impact Factor: http://sjifactor.com/passport.php?id=21484</li> <li><a href="https://scholar.google.com/">Google Scholar </a></li> </ul> </div> <p> </p> en-US ASIA PACIFIC JOURNAL OF MARKETING & MANAGEMENT REVIEW ISSN: 2319-2836 Impact Factor: 7.603 2319-2836 https://gejournal.net/index.php/APJMMR/article/view/1752 <p><em>The article examines the issues of improving modern energy networks in the digital economy. Proposals and recommendations have been developed to diversify the fuel and energy balance of the country through the widespread use of modern energy, in particular, renewable energy sources.</em></p> Mullabayev Baxtiyarjon Bulturbayevich Muminova Makhbuba Abduvafoevna Shamsieva Feruza Murathodjaevna Copyright (c) 2023 GEJournals https://creativecommons.org/licenses/by-nc-nd/4.0 2023-05-21 2023-05-21 12 05 1 8 https://gejournal.net/index.php/APJMMR/article/view/1753 <p>In this article, the theoretical and practical principles of the formation of the management of the innovative activities of enterprises and the theoretical foundations of the management of the innovative activities of enterprises and the research issue of the management of the innovative activities of enterprises are of particular importance. there is no doubt that the management of innovative activity is a complex process, mastering this process is a necessary condition for the development of reasonable radical solutions, which in turn leads to an increase in the activity of the enterprise in the implementation of social, economic and technological innovations. Understanding the nature and means of innovative activity by managers at all levels helps to increase the effectiveness of innovation, which, accordingly, leads to an increase in business activity of enterprises due to the introduction of various types of innovation.</p> Akramboev Azizbek Copyright (c) 2023 GEJournals https://creativecommons.org/licenses/by-nc-nd/4.0 2023-05-21 2023-05-21 12 05 9 19 https://gejournal.net/index.php/APJMMR/article/view/1771 <p><em>The article discusses the methods of mathematical programming, namely the method of Lagrange multipliers, which is used to optimize various economic processes. The presented method allows you to move from conditional optimization to unconditional and, accordingly, expand the arsenal of available means for solving this problem. The example considers the determination of the optimal number of purchases with a limited resource.</em></p> Salimov Dilmurat Copyright (c) 2023 GEJournals https://creativecommons.org/licenses/by-nc-nd/4.0 2023-05-21 2023-05-21 12 05 20 24 https://gejournal.net/index.php/APJMMR/article/view/1777 <p><em>The article examines current problems in the teaching of architecture in higher education today and issues related to its elimination are presented.</em></p> Tursunov Sh.Sh Copyright (c) 2023 GEJournals https://creativecommons.org/licenses/by-nc-nd/4.0 2023-05-27 2023-05-27 12 05 25 30