THE ROLE OF PRICES IN THE MARKETING SYSTEM AND THE FEATURES OF THEIR FORMATION
Keywords:
Marketing ideas, as understood in the modern era, began during the Industrial Revolution.Abstract
Marketing is known as a mix of cutting-edge strategy and technology, but it wasn't always that way. The history of marketing as we know it began with simply trying to sell goods and services. Attempts to achieve this may be as old as civilization itself. Some believe that it began as an attempt to display goods in a certain way for trade. The desire to develop reliable communications for the sale of goods and services dates back to the times of ancient China and India. This activity may not have been recognized as a marketing business at the time, but it was from this period that the idea of marketing began to evolve.
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